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Marketing Tips / 6 posts found

14 Ways to Get More Clicks In Your Emails

by Chris
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likeme

How to Get Your Visitors, JV Partners and Customers to LIKE You

by Chris
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It's almost cliché: People buy from and work with people they know, like and trust. People get to know you through your content, and they trust you based on your reputation and track record of service. But how do you get people to LIKE you? Be honest. Who doesn't like an honest person? If I came to you and said I did a really stupid thing and asked for your forgiveness, you would almost certainly forgive me AND think more highly of me, even though I did the stupid thing. But if I tried to cover it up and you [...]

5 Diabolical Tricks To Turn Strangers Into Die-Hard Fans

by Chris
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Have you noticed there are some marketers who struggle for years to build a responsive list and only end up with a burnt list of people who won't open their emails? Conversely, you've also witnessed new marketers busting into the scene as complete nobodies, and in no time at all they're commanding lists of mega thousands of eager and loyal followers. So how do they do it? What do the Frank Kern's of the world know that we don't? It really all boils down to one thing – how you craft your content. Whether you're shooting videos or scribbling down [...]

Increase Your Conversions by Split-Testing These 16 Things

by Chris
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Unless you're brand new to marketing, you already know that split testing can make a tremendous difference in things like squeeze page and sales page conversions. When you split test to discover what converts the best, you get more subscribers and more sales from the exact same amount of traffic you're getting now. In other words, you're working smarter, not harder. But what factors should you test? Obviously you want to start with the headline, but there are many more things you can test that will also boost your conversion rate. Let's get started: 1. Headline – This is almost [...]
rules

30 Rules For Marketing Online

by Chris
This list is by no means exhaustive – it's really more the result of a brain storming session when I sat down to figure out why some succeed online while others haven't succeeded. Yet. :-) 1. You've got to sell something. I've known people who were "in business" for months, yet hadn't sold a thing. Until you start selling somebody's product (yours or someone else's, doesn't matter) you don't have a business. 2. Get into profit as fast as possible. If you're buying traffic, figure out how to make that traffic pay as soon as humanly possible. If you're outsourcing [...]